Have you ever wanted your own personalised newsletter? Well some social networks allow you to produce such a thing and tailor content around your connections and the subjects that you are interested in. Twitter and now LinkedIn are providing an aggregation of the content you are interested in, delivered straight to your desktop.
How many times have you received a phone call from a marketing agency saying that they can optimise your website to the top of Google? I get this a lot and when you start asking simple questions, you soon realise that you have a junior member of staff on the end of the phone with script in hand, looking to squeeze the extra bit of ad spend out of you.
If you don’t already know it, Linkedin is a professional social network which allows business people to connect with each other. Most people, when they set up their Linkedin account, expect it to work for them straight away. However with everything in life you have to put effort in to gain rewards and there are plenty to be gained including increasing your business contacts, knowledge and your business reputation online.